Daniel Carlmatz
Creative– & Art Director

Former street artist turned art- and creative director. Stockholm based working with both local and internaltional brands — primarily within architecture, culture and athletics.

Featured project

Newhouse

Y2024

Design &
Art Direction

All Work

Aqua Nobel — The Journey
Y24 / Art Direction / Campaign / Video

United Spaces
Y24 / Visual Identity / Digital / Motion

Newhouse
Y24 / Identity / Art Direction / Digital

Carlsberg — Cheers to the Fans
Y24 / Art Direction / Campaign

AIK Fotboll
Y23 / Art Direction / Identity / Social

ÅWL Arkitekter
Y23 / Identity / Social

AIK Fotboll — AIK är Stockholm
Y23 / Campaign / Art Direction / Social

Northmill — From Borås to Bangkok
Y23 / Campaign / Art Direction

April Skateboards
Y20 / Concept / Identity

Tessin Nordic — Making Things Grow
Y22 / Identity / Product design / Digital

Zingo — A Modern Classic
Y24 / Identity / Campaign / Motion / Social

The Washington Post - For novice cooks
Y18 / Art Direction / Identity / Social

HiQ International – Help end bad tech
Y22 / Campaign / Art Direction / Social

About

Art Director with 10+ years experience working within most creative fields. Primary focus within design, identity and art direction. Wide experience working on creating communication efforts that embrace a humanistic approach to design and pop culture. Grew up as an 80s kid with a background within graffiti culture, and enjoy working with brands that want to tap into that honest, authentic and pop culture world. A textured creative output that can challenge the expected, but not for the sake of its own creative idea, but rooted in a human, social or cultura insight — is something i find inspiring. I primarily work with brands within art, culture and architecture, but the wider aspect of that is to work with brands that share the ambition to help create, push and be a part of our common culture, with the purpose of doing good. 

Awards

Golden Egg (Activation)
Golden Egg (Activation)
Spinn (Sustainability)
Spinn (Influencer Campaign)
Spinn (Brand of the Year)
Spinn (Consumer PR)
Spinn (Consumer PR)
Spinn (Public Affairs)
Spinn (PR of the Year)
Swedish Content Awards (Social Media)
European Exellence Awards (Public Affairs)
Gyllene Hjulet (Public Service Campaign)

Silver
Diploma
Gold
Gold
Gold
Gold
Silver
Silver
Diploma
Gold
Gold
Diploma

Contact

daniel@carlmatz.se
+46 0737292003

Social

@danielcarlmatz